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Presidential campaign discourse : strategic communication problems / edited by Kathleen E. Kendall.

Contributor(s): Material type: TextTextSeries: SUNY series in human communication processesPublisher: Albany : State University of New York Press, [1995]Copyright date: ©1995Description: xiii, 319 pages ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0791426823
  • 9780791426821
  • 0791426815
  • 9780791426814
Subject(s): DDC classification:
  • 324.973
LOC classification:
  • E884. P73 1995
Contents:
Problem of beginnings in New Hampshire : control over the play / Kathleen E. Kendall -- Problem of getting on the media agenda : a case study in competing logics of campaign coverage / Joshua Meyrowitz -- Incumbent and his challengers : the problem of adapting to pevailing conditions / Jimmie D. Trent and Judith S. Trent -- Looking for "the vision thing" : the rhetoric of leadership in the 1992 presidential election / Ronald F. Wendt and Gail T. Fairhurst -- Battle of issues and images : establishing interpretive dominance / Mary E. Stuckey and Frederick J. Antczak -- Debate challenge : candidate strategies in the new media age / Diana Owen -- Question of a return to basic american values : "my mother and Winston Churchill" in the heroic narratives of Ross Perot's infomercials / Montague Kern -- Political advertising : strategies for influence / Marilyn S. Roberts -- Rhetorical strategies for a culture war : abortion in the 1992 campaign / Richard B. Gregg -- Women's issues, women's place : gender-related problems in presidential campaigns / Suzanne M. Daughton -- Managing perceptions of public opinion : candidates' and journalists' reactions to the 1992 polls / Sandra Bauman and Susan Herbst -- Presidential endings : conceding defeat / Paul E. Corcoran -- Conclusions : the struggle for interpretive dominance / Craig Allen Smith.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book City Campus City Campus Main Collection 324.973 PRE (Browse shelf(Opens below)) 1 Available A156292B

Includes bibliographical references and index.

Problem of beginnings in New Hampshire : control over the play / Kathleen E. Kendall -- Problem of getting on the media agenda : a case study in competing logics of campaign coverage / Joshua Meyrowitz -- Incumbent and his challengers : the problem of adapting to pevailing conditions / Jimmie D. Trent and Judith S. Trent -- Looking for "the vision thing" : the rhetoric of leadership in the 1992 presidential election / Ronald F. Wendt and Gail T. Fairhurst -- Battle of issues and images : establishing interpretive dominance / Mary E. Stuckey and Frederick J. Antczak -- Debate challenge : candidate strategies in the new media age / Diana Owen -- Question of a return to basic american values : "my mother and Winston Churchill" in the heroic narratives of Ross Perot's infomercials / Montague Kern -- Political advertising : strategies for influence / Marilyn S. Roberts -- Rhetorical strategies for a culture war : abortion in the 1992 campaign / Richard B. Gregg -- Women's issues, women's place : gender-related problems in presidential campaigns / Suzanne M. Daughton -- Managing perceptions of public opinion : candidates' and journalists' reactions to the 1992 polls / Sandra Bauman and Susan Herbst -- Presidential endings : conceding defeat / Paul E. Corcoran -- Conclusions : the struggle for interpretive dominance / Craig Allen Smith.

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