Normal view MARC view

Entry Personal Name

Number of records used in: 2

001 - CONTROL NUMBER

  • control field: 902245

003 - CONTROL NUMBER IDENTIFIER

  • control field: OCoLC

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20221028203654.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 160115n| azannaabn |n aaa

010 ## - LIBRARY OF CONGRESS CONTROL NUMBER

  • LC control number: nb2016001201

035 ## - SYSTEM CONTROL NUMBER

  • System control number: (OCoLC)oca10366960

040 ## - CATALOGING SOURCE

  • Original cataloging agency: Uk
  • Language of cataloging: eng
  • Description conventions: rda
  • Transcribing agency: Uk
  • Subject heading/thesaurus conventions: lcna

046 ## - SPECIAL CODED DATES

  • Start period: 20

100 1# - HEADING--PERSONAL NAME

  • Personal name: Davis, Melissa
  • Titles and other words associated with a name: (Writer on branding)

370 ## - ASSOCIATED PLACE

  • Associated country: Great Britain
  • Source of term: naf

372 ## - FIELD OF ACTIVITY

  • Field of activity: Branding (Marketing)
  • Field of activity: Marketing
  • Field of activity: Advertising
  • Field of activity: Editing
  • Field of activity: Sustainability
  • Field of activity: Climatic changes
  • Source of term: lcsh

373 ## - ASSOCIATED GROUP

  • Associated group: Shell UK Oil (Firm)
  • Source of term: naf

374 ## - OCCUPATION

  • Occupation: Branding consultants
  • Occupation: Editors
  • Source of term: lcsh

375 ## - GENDER

  • Gender: female

377 ## - ASSOCIATED LANGUAGE

  • Language code: eng

670 ## - SOURCE DATA FOUND

  • Source citation: More than a name : an introduction to branding, 2005:
  • Information found: t.p. (Melissa Davis)

670 ## - SOURCE DATA FOUND

  • Source citation: The fundamentals of branding, 2009:
  • Information found: t.p. (Melissa Davis)

670 ## - SOURCE DATA FOUND

  • Source citation: Her LinkedIn profile, 15 Jan. 2016
  • Information found: (Melissa Davis; Shell, London, UK; marketing and advertising; editor, Global Communications Team, Shell, Oct. 2013-; specialises in sustainability and climate change strategy and implementation; also writes reports and papers on sustainability topics; has written two books on branding)