Olson, Jerry C. (Jerry Corrie), 1944- (Personal Name)

Advertising and consumer psychology, 1986: CIP t.p. (Jerry Olson; Penn. St. Univ.)

Phone call to author, 4/22/86 (Jerry Corrie Olson; b. 3/30/44; Dept. of Marketing, Penn. St. Univ.)

Perceived quality, c1985: t.p. (Jerry C. Olson; Penn. State Univ.) about the editors (Jerry Olson; prof. of marketing; M.S., Ph. D., psychology, Purdue; interest: cognitive processes in consumer behavior)

Consumer behaviour and marketing strategy, c1999: t.p. (Jerry C. Olsen) back cover (Jerry Olson is Education Prof. of Marketing at Pennsylvania State Univ.)