Entry Personal Name

Number of records used in: 3

001 - CONTROL NUMBER

• control field: 1091323

003 - CONTROL NUMBER IDENTIFIER

• control field: OCoLC

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20221031183229.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 100428n| azannaabn |n aaa c

010 ## - LIBRARY OF CONGRESS CONTROL NUMBER

• LC control number: no2010070239

035 ## - SYSTEM CONTROL NUMBER

• System control number: (OCoLC)oca08477033

040 ## - CATALOGING SOURCE

• Original cataloging agency: NjBlaOCU
• Language of cataloging: eng
• Description conventions: rda
• Transcribing agency: NjBlaOCU
• Modifying agency: PSt
• Subject heading/thesaurus conventions: lcna

100 1# - HEADING--PERSONAL NAME

• Personal name: Sharp, Byron

372 ## - FIELD OF ACTIVITY

• Field of activity: Marketing research
• Source of term: lcsh

373 ## - ASSOCIATED GROUP

• Associated group: University of South Australia. Ehrenberg-Bass Institute for Marketing Science
• Source of term: naf

374 ## - OCCUPATION

• Occupation: College teachers
• Source of term: lcsh

375 ## - GENDER

• Gender: male

377 ## - ASSOCIATED LANGUAGE

• Language code: eng

670 ## - SOURCE DATA FOUND

• Source citation: How brands grow, 2010:
• Information found: title page (Byron Sharp) page ix (director of the Ehrenberg-Bass Institute for Marketing Science, Univ. of South Australia)

670 ## - SOURCE DATA FOUND

• Source citation: OCLC, Apr. 28, 2010
• Information found: (hdgs.: Sharp, Byron; Sharp, Byron M.; Sharp, Byron Malcolm; usage: Byron Sharp; Byron M. Sharp; Byron Malcolm Sharp)