MARC details
000 -LEADER |
fixed length control field |
03224cam a2200361 c 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240618115831.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
150113s2014 maua b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780132773706 |
Qualifying information |
(hardback) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0132773708 |
Qualifying information |
(hardback) |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)900086021 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DKDLA |
Language of cataloging |
dan |
Transcribing agency |
DKDLA |
Modifying agency |
OCLCO |
-- |
OCLCF |
-- |
OCLCQ |
-- |
OCLCO |
-- |
OCLCQ |
-- |
OCLCO |
-- |
OCLCQ |
-- |
OCLCO |
050 14 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HB171.5 |
Item number |
.F2487 2014 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Farnham, Paul G., |
Relator term |
author. |
9 (RLIN) |
1044567 |
245 10 - TITLE STATEMENT |
Title |
Economics for managers / |
Statement of responsibility, etc. |
Paul G. Farnham. |
250 ## - EDITION STATEMENT |
Edition statement |
Third Edition. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Boston : |
Name of publisher, distributor, etc. |
Pearson Education, |
Date of publication, distribution, etc. |
[2014] |
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Date of production, publication, distribution, manufacture, or copyright notice |
©2014 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxvii, 520 pages : |
Other physical details |
illustrations ; |
Dimensions |
28cm |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
umediated |
Media type code |
n |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Carrier type code |
nc |
Source |
rdacarrier |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
Microeconomic analysis -- Managers and economics -- Demand, supply, and equilibrium prices -- Demand elasticities -- Techniques for understanding consumer demand and behavior -- Production and cost analysis in the short run -- Production and cost analysis in the long run -- Market structure : perfect competition -- Market structure : monopoly and monopolistic competition -- Market structure : oligopoly -- Pricing strategies for the firm -- Macroeconomic analysis -- Measuring macroeconomic activity -- Spending by individuals, firms, and governments on real goods and services -- The role of money in the macro economy -- The aggregate model of the macro economy -- International and balance of payments issues in the macro economy -- Integration of the frameworks -- Combining micro and macro analysis for managerial decision making -- Solutions to even-numbered problems -- Glossary -- Index |
520 ## - SUMMARY, ETC. |
Summary, etc. |
"For students in the one-semester MBA Managerial Economics course. This book is also suitable for all readers interested in the field of managerial economics. Economics for Managers presents the fundamental ideas of microeconomics and macroeconomics and integrates them from a managerial decision-making perspective in a framework that can be used in a single-semester course. To be competitive in today’s business environment, managers must understand how economic forces affect their business and the factors that must be considered when making business decisions. This is the only book that provides business students and MBAs with a thorough and applied understanding of both micro- and macroeconomic concepts in a way non-economics majors can understand. The third edition retains all the same core concepts and straightforward material on micro- and macroeconomics while incorporating new case material and real-world examples that relate to today’s managerial student." -- Publisher |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Economics. |
9 (RLIN) |
347124 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Management. |
9 (RLIN) |
320348 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Farnham, Paul G. |
9 (RLIN) |
1044567 |
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06-09-21 |
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02-11-20 |
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Operator's initials, OID (RLIN) |
02-11-20 |
Cataloger's initials, CIN (RLIN) |
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First date, FD (RLIN) |
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