MARC details
| 000 -LEADER |
|---|
| fixed length control field |
14866cam a22004094i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20230526151146.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
100928s2012 mau b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2010041181 |
| 011 ## - LINKING LIBRARY OF CONGRESS CONTROL NUMBER [OBSOLETE] |
|---|
| Local cataloguing issues note |
MARC Score : 11050(22550) : OK |
| 011 ## - LINKING LIBRARY OF CONGRESS CONTROL NUMBER [OBSOLETE] |
|---|
| Local cataloguing issues note |
Direct Search Result |
| 011 ## - LINKING LIBRARY OF CONGRESS CONTROL NUMBER [OBSOLETE] |
|---|
| Local cataloguing issues note |
BIB MATCHES WORLDCAT |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
020576309X |
| Qualifying information |
alk. paper |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780205763092 |
| Qualifying information |
alk. paper |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0205101941 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780205101948 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)667213236 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
DLC |
| Modifying agency |
YDXCP |
| -- |
CDX |
| -- |
NLE |
| -- |
BWX |
| -- |
UKMGB |
| -- |
BDX |
| -- |
OCLCF |
| -- |
CHVBK |
| -- |
UY0 |
| -- |
ATU |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
P90 |
| Item number |
.D485 2012 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
302.2 |
| Edition number |
22 |
| 099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) |
|---|
| Classification number |
302.2 DEV |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
DeVito, Joseph A. |
| Relator term |
author. |
| 9 (RLIN) |
1039024 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Human communication : |
| Remainder of title |
the basic course / |
| Statement of responsibility, etc. |
Joseph A. DeVito. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Twelfth edition. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Boston : |
| Name of producer, publisher, distributor, manufacturer |
Allyn & Bacon, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2012. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxii, 474 pages : |
| Other physical details |
colour illustrations ; |
| Dimensions |
28 cm |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references (pages 445-460) and index. |
| 505 00 - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Machine generated contents note: |
| Miscellaneous information |
1. |
| Title |
Preliminaries to Human Communication -- |
| -- |
Benefits and Forms of Human Communication -- |
| -- |
The Benefits of Human Communication -- |
| -- |
The Forms of Human Communication -- |
| -- |
Elements of Human Communication -- |
| -- |
Communication Context -- |
| -- |
Source-Receiver -- |
| -- |
Messages -- |
| -- |
Channels -- |
| -- |
Noise -- |
| -- |
Effects -- |
| -- |
Principles of Human Communication -- |
| -- |
Communication Is Purposeful -- |
| -- |
Communication Is Transactional -- |
| -- |
Communication Is a Package of Signals -- |
| -- |
Communication Is a Process of Adjustment -- |
| -- |
Communication Involves Content and Relationship Dimensions -- |
| -- |
Communication Is Ambiguous -- |
| -- |
Communication Is Punctuated -- |
| -- |
Communication Is Inevitable, Irreversible, and Unrepeatable -- |
| -- |
The Competent Communicator -- |
| -- |
The Competent Communicator Thinks Critically and Mindfully -- |
| -- |
The Competent Communicator Is Culturally Sensitive -- |
| -- |
The Competent Communicator Is Ethical -- |
| -- |
The Competent Communicator Is an Effective Listener -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
2. |
| Title |
Culture and Communication -- |
| -- |
What Is Culture? -- |
| -- |
Sex and Gender -- |
| -- |
The Transmission of Culture -- |
| -- |
The Importance of Culture in Communication -- |
| -- |
The Aim of a Cultural Perspective -- |
| -- |
Cultural Differences -- |
| -- |
Individual and Collective Orientation -- |
| -- |
High- and Low-Context Cultures -- |
| -- |
Power Distances -- |
| -- |
Masculine and Feminine Cultures -- |
| -- |
High- and Low-Ambiguity-Tolerant Cultures -- |
| -- |
Long- and Short-Term Orientation -- |
| -- |
Indulgence and Restraint -- |
| -- |
Intercultural Communication -- |
| -- |
The Nature and Forms of Intercultural Communication -- |
| -- |
Improving Intercultural Communication -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
3. |
| Title |
The Self and Perception -- |
| -- |
The Self in Human Communication -- |
| -- |
Self-Concept -- |
| -- |
Self-Awareness -- |
| -- |
Self-Esteem -- |
| -- |
Self-Disclosure -- |
| -- |
Factors Influencing Self-Disclosure -- |
| -- |
The Rewards and Dangers of Self-Disclosure -- |
| -- |
Guidelines for Self-Disclosure -- |
| -- |
Perception -- |
| -- |
Stage 1: Stimulation -- |
| -- |
Stage 2: Organization -- |
| -- |
Stage 3: Interpretation-Evaluation -- |
| -- |
Stage 4: Memory -- |
| -- |
Stage 5: Recall -- |
| -- |
Impression Formation -- |
| -- |
Impression Formation Processes -- |
| -- |
Increasing Accuracy in Impression Formation -- |
| -- |
Impression Management -- |
| -- |
To Be Liked: Affinity-Seeking Strategies and Politeness Strategies -- |
| -- |
To Be Believed: Credibility Strategies -- |
| -- |
To Excuse Failure: Self-Handicapping Strategies -- |
| -- |
To Secure Help: Self-Deprecating Strategies -- |
| -- |
To Hide Faults: Self-Monitoring Strategies -- |
| -- |
To Be Followed: Influencing Strategies -- |
| -- |
To Confirm Self-Image: Image-Confirming Strategies -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
4. |
| Title |
Listening in Human Communication -- |
| -- |
The Importance of Listening: Task and Relationship Benefits -- |
| -- |
The Listening Process -- |
| -- |
Stage 1: Receiving -- |
| -- |
Stage 2: Understanding -- |
| -- |
Stage 3: Remembering -- |
| -- |
Stage 4: Evaluating -- |
| -- |
Stage 5: Responding -- |
| -- |
Listening Barriers -- |
| -- |
Distractions: Physical and Mental -- |
| -- |
Biases and Prejudices -- |
| -- |
Lack of Appropriate Focus -- |
| -- |
Premature Judgment -- |
| -- |
Styles of Effective Listening -- |
| -- |
Empathic and Objective Listening -- |
| -- |
Nonjudgmental and Critical Listening -- |
| -- |
Surface and Depth Listening -- |
| -- |
Polite and Impolite Listening -- |
| -- |
Active and Inactive Listening -- |
| -- |
Listening, Culture, and Gender -- |
| -- |
Culture and Listening -- |
| -- |
Gender and Listening -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
5. |
| Title |
Verbal Messages -- |
| -- |
Principles of Verbal Messages -- |
| -- |
Meanings Are in People -- |
| -- |
Language Is Denotative and Connotative -- |
| -- |
Meanings Depend on Context -- |
| -- |
Messages Vary in Politeness -- |
| -- |
Messages Vary in Assertiveness -- |
| -- |
Messages Can Deceive -- |
| -- |
Disconfirmation and Confirmation -- |
| -- |
Racism -- |
| -- |
Heterosexism -- |
| -- |
Ageism -- |
| -- |
Sexism -- |
| -- |
Cultural Identifiers -- |
| -- |
Using Verbal Messages Effectively no Language Symbolizes Reality (Partially) -- |
| -- |
Language Expresses Both Facts and Inferences -- |
| -- |
Language Is Relatively Static -- |
| -- |
Language Can Obscure Distinctions -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
6. |
| Title |
Nonverbal Messages -- |
| -- |
The Functions of Nonverbal Communication -- |
| -- |
Integrating with Verbal Messages -- |
| -- |
Forming and Managing Impressions -- |
| -- |
Defining Relationships -- |
| -- |
Structuring Conversation -- |
| -- |
Influencing and Deceiving -- |
| -- |
Expressing Emotions -- |
| -- |
The Channels of Nonverbal Communication -- |
| -- |
Body Communication -- |
| -- |
Facial Communication -- |
| -- |
Eye Communication -- |
| -- |
Space Communication -- |
| -- |
Artifactual Communication -- |
| -- |
Touch Communication -- |
| -- |
Paralanguage: The Vocal Channel -- |
| -- |
Silence -- |
| -- |
Time Communication -- |
| -- |
Smell Communication -- |
| -- |
Culture and Nonverbal Communication -- |
| -- |
Culture and Gesture -- |
| -- |
Culture and Facial Expression -- |
| -- |
Culture and Eye Communication -- |
| -- |
Culture and Colors -- |
| -- |
Culture and Touch -- |
| -- |
Culture, Paralanguage, and Silence -- |
| -- |
Culture and Time -- |
| -- |
Some Nonverbal Communication Skills -- |
| -- |
Decoding Nonverbal Messages -- |
| -- |
Encoding Nonverbal Messages -- |
| -- |
Nonverbal Politeness -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
7. |
| Title |
Interpersonal Communication: Conversation -- |
| -- |
The Conversation Process -- |
| -- |
Opening -- |
| -- |
Feed-forward -- |
| -- |
Business -- |
| -- |
Feedback -- |
| -- |
Closing -- |
| -- |
Principles of Conversation -- |
| -- |
The Principle of Turn-Taking -- |
| -- |
The Principle of Dialogue -- |
| -- |
The Principle of Immediacy -- |
| -- |
The Principle of Flexibility -- |
| -- |
Everyday Conversations -- |
| -- |
Small Talk -- |
| -- |
Excuses and Apologies -- |
| -- |
Complimenting -- |
| -- |
Advice -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
8. |
| Title |
Interpersonal Relationship Stages and Theories -- |
| -- |
Relationship Stages -- |
| -- |
Contact -- |
| -- |
Involvement -- |
| -- |
Intimacy -- |
| -- |
Deterioration -- |
| -- |
Repair -- |
| -- |
Dissolution -- |
| -- |
Relationship Theories -- |
| -- |
Attraction Theory -- |
| -- |
Relationship Rules Theory -- |
| -- |
Relationship Dialectics Theory -- |
| -- |
Social Penetration Theory -- |
| -- |
Social Exchange Theory -- |
| -- |
Equity Theory -- |
| -- |
The Dark Side of Interpersonal Relationships -- |
| -- |
Jealousy -- |
| -- |
Relationship Violence -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
9. |
| Title |
Friends, Lovers, and Families -- |
| -- |
Friendships -- |
| -- |
Friendship Types -- |
| -- |
Friendship and Communication -- |
| -- |
Friendships, Culture, Gender, and Technology -- |
| -- |
Romantic Relationships -- |
| -- |
Love Types -- |
| -- |
Love and Communication -- |
| -- |
Love, Culture, Gender, and Technology -- |
| -- |
Families -- |
| -- |
Types of Families -- |
| -- |
Family Characteristics -- |
| -- |
Families and Communication -- |
| -- |
Families, Culture, Gender, and Technology -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
10. |
| Title |
Small Group Communication -- |
| -- |
Small Groups and Teams -- |
| -- |
The Small Group -- |
| -- |
The Team -- |
| -- |
Virtual Groups and Teams -- |
| -- |
Small Group Stages -- |
| -- |
Small Group Formats -- |
| -- |
Small Group Culture -- |
| -- |
Power in the Small Group -- |
| -- |
Idea-Generation Groups -- |
| -- |
Personal Growth Groups -- |
| -- |
The Encounter Group -- |
| -- |
The Assertiveness Training Group -- |
| -- |
The Consciousness-Raising Group -- |
| -- |
Information-Sharing Groups -- |
| -- |
Educational or Learning Groups -- |
| -- |
Focus Groups -- |
| -- |
Problem-Solving Groups -- |
| -- |
The Problem-Solving Sequence -- |
| -- |
Problem-Solving Groups at Work -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
11. |
| Title |
Members and Leaders -- |
| -- |
Members in Small Group Communication -- |
| -- |
Member Roles -- |
| -- |
Interaction Process Analysis -- |
| -- |
Member Participation -- |
| -- |
Leaders in Small Group Communication -- |
| -- |
Myths about Leadership -- |
| -- |
Approaches to Leadership -- |
| -- |
Functions and Skills of Leadership -- |
| -- |
Membership, Leadership, and Culture -- |
| -- |
Individualism and Collectivism -- |
| -- |
Member Roles -- |
| -- |
Belief Systems -- |
| -- |
Leadership Style -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
12. |
| Title |
Human Communication in the Workplace: Organizational Communication -- |
| -- |
Organizations -- |
| -- |
The Importance of Organizational Communication -- |
| -- |
What Is an Organization? -- |
| -- |
Characteristics of Organizations -- |
| -- |
Organizational Messages -- |
| -- |
Formal Communication -- |
| -- |
Informal Organizational Communication: The Grapevine -- |
| -- |
Communication Channels in Organizations -- |
| -- |
Communication Networks -- |
| -- |
Information Overload and Isolation -- |
| -- |
Organizational Message Competence -- |
| -- |
Organizational Relationships -- |
| -- |
Sexual Harassment -- |
| -- |
Bullying -- |
| -- |
Romance in the Workplace -- |
| -- |
Mentoring -- |
| -- |
Networking -- |
| -- |
Organizational Relationship Competence -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
13. |
| Title |
Interpersonal, Group, and Workplace Conflict -- |
| -- |
Interpersonal, Group, and Workplace Conflict -- |
| -- |
A Definition of Interpersonal Conflict -- |
| -- |
Online and Workplace Conflicts -- |
| -- |
Myths about Conflict -- |
| -- |
Principles of Conflict -- |
| -- |
Conflict Can Center on Content and Relationship Issues -- |
| -- |
Conflict Can Be Negative or Positive -- |
| -- |
Conflict Takes Place in a Context -- |
| -- |
Conflict Styles Have Consequences -- |
| -- |
Preliminaries to Conflict Management -- |
| -- |
Before the Conflict -- |
| -- |
After the Conflict -- |
| -- |
Influences on Your Choice of Conflict Strategies -- |
| -- |
The Stages of Conflict Management -- |
| -- |
Conflict Management Strategies -- |
| -- |
Win-Lose and Win-Win Strategies -- |
| -- |
Avoidance and Active Fighting -- |
| -- |
Force and Talk -- |
| -- |
Blame and Empathy -- |
| -- |
Gunny-sacking and Present Focus -- |
| -- |
Manipulation and Spontaneity -- |
| -- |
Personal Rejection and Acceptance -- |
| -- |
Fighting below and above the Belt -- |
| -- |
Face-Detracting and Face-Enhancing Strategies -- |
| -- |
Aggressiveness and Argumentativeness -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
14. |
| Title |
Public Speaking Topics, Audiences, and Research -- |
| -- |
Introducing Public Speaking -- |
| -- |
A Brief History -- |
| -- |
The Benefits of Public Speaking -- |
| -- |
Managing Your Apprehension -- |
| 505 00 - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Note continued: |
| Title |
Step 1: Select Your Topic, Purposes, and Thesis -- |
| -- |
Your Topic -- |
| -- |
Finding Topics -- |
| -- |
Limiting Topics -- |
| -- |
Your Purposes -- |
| -- |
Your Thesis -- |
| -- |
Step 2: Analyze Your Audience -- |
| -- |
Analyzing the Sociology of the Audience -- |
| -- |
Analyzing the Psychology of the Audience -- |
| -- |
Analyzing and Adapting during the Speech -- |
| -- |
Step 3: Research Your Topic -- |
| -- |
General Principles of Research and Time Management -- |
| -- |
Research Notes -- |
| -- |
Libraries and Bookstores -- |
| -- |
Interviewing for Information -- |
| -- |
Primary, Secondary, and Tertiary Source Material -- |
| -- |
Scholarly and Popular Journals -- |
| -- |
General Reference Works -- |
| -- |
News Sources -- |
| -- |
The Government -- |
| -- |
The Web -- |
| -- |
Evaluating Internet Resources -- |
| -- |
Integrating and Citing Research -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
15. |
| Title |
Supporting and Organizing Ihr Your Speech -- |
| -- |
Step 4: Collect Supporting Materials -- |
| -- |
Examples, Illustrations, and Narratives -- |
| -- |
Analogies -- |
| -- |
Definitions -- |
| -- |
Testimony -- |
| -- |
Numerical Data -- |
| -- |
Presentation Aids -- |
| -- |
Step 5: Develop Your Main Points -- |
| -- |
Step 6: Organize Your Speech -- |
| -- |
Temporal Pattern -- |
| -- |
Spatial Pattern -- |
| -- |
Topical Pattern -- |
| -- |
Problem-Solution Pattern -- |
| -- |
Cause-Effect/Effect-Cause Pattern -- |
| -- |
The Motivated Sequence -- |
| -- |
Step 7: Construct Your Introduction, Conclusion, and Transitions -- |
| -- |
Introduction -- |
| -- |
Conclusion -- |
| -- |
Transitions -- |
| -- |
Pitfalls in Introductions, Conclusions, and Transitions -- |
| -- |
Outlining Your Speech -- |
| -- |
Constructing the Outline -- |
| -- |
Sample Outlines -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
16. |
| Title |
Style and Delivery in Public Speaking -- |
| -- |
Step 8: Word Your Speech -- |
| -- |
Choosing Words -- |
| -- |
Phrasing Sentences -- |
| -- |
Step 9: Rehearse Your Speech -- |
| -- |
Rehearse the Speech as a Whole -- |
| -- |
Time the Speech -- |
| -- |
Approximate the Actual Speech Situation -- |
| -- |
See Yourself as a Speaker -- |
| -- |
Incorporate Changes and Make Delivery Notes -- |
| -- |
Rehearse Often -- |
| -- |
Undertake a Long-Term Delivery Improvement Program -- |
| -- |
Step 10: Present Your Speech -- |
| -- |
Methods of Presentation -- |
| -- |
Making Your Presentation More Effective -- |
| -- |
Voice -- |
| -- |
Articulation -- |
| -- |
Pronunciation -- |
| -- |
Pauses -- |
| -- |
Bodily Action -- |
| -- |
Handling Audience Questions -- |
| -- |
Criticizing Speeches -- |
| -- |
What Is Criticism? -- |
| -- |
Culture and Criticism -- |
| -- |
Guidelines for Criticizing More Effectively -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
17. |
| Title |
The Informative Speech -- |
| -- |
Principles of Informative Speaking -- |
| -- |
Focus on Your Audience -- |
| -- |
Stress Relevance and Usefulness -- |
| -- |
Limit the Amount of Information -- |
| -- |
Adjust the Level of Complexity -- |
| -- |
Relate New Information to Old -- |
| -- |
Vary the Levels of Abstraction -- |
| -- |
Make Your Speech Easy to Remember -- |
| -- |
Speeches of Description -- |
| -- |
Thesis -- |
| -- |
Main Points -- |
| -- |
Support -- |
| -- |
Organization -- |
| -- |
Speeches of Definition -- |
| -- |
Thesis -- |
| -- |
Main Points -- |
| -- |
Support -- |
| -- |
Organization -- |
| -- |
Speeches of Demonstration -- |
| -- |
Thesis -- |
| -- |
Main Points -- |
| -- |
Support -- |
| -- |
Organization -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab -- |
| Miscellaneous information |
18. |
| Title |
The Persuasive Speech -- |
| -- |
Goals of Persuasive Speaking -- |
| -- |
The Three Persuasive Proofs -- |
| -- |
Logical Proof -- |
| -- |
Emotional Proof -- |
| -- |
Credibility Proof -- |
| -- |
Principles of Persuasive Speaking -- |
| -- |
Focus on Your Audience -- |
| -- |
Identify with Your Audience -- |
| -- |
Secure a Yes Response -- |
| -- |
Anticipate Selective Exposure -- |
| -- |
Use Positive Labeling -- |
| -- |
Ask for Reasonable Amounts of Change -- |
| -- |
Provide Social Proof -- |
| -- |
Motivate Your Listeners with Limited Choices -- |
| -- |
Persuasive Speeches on Questions of Fact -- |
| -- |
Thesis -- |
| -- |
Main Points -- |
| -- |
Support -- |
| -- |
Organization -- |
| -- |
Persuasive Speeches on Questions of Value -- |
| -- |
Thesis -- |
| -- |
Main Points -- |
| -- |
Support -- |
| -- |
Organization -- |
| -- |
Persuasive Speeches on Questions of Policy -- |
| -- |
Thesis -- |
| -- |
Main Points -- |
| -- |
Support -- |
| -- |
Organization -- |
| -- |
Summary -- |
| -- |
Key Terms -- |
| -- |
Thinking Critically -- |
| -- |
Log On! MyCommunicationLab. |
| 588 ## - SOURCE OF DESCRIPTION NOTE |
|---|
| Source of description note |
Machine converted from AACR2 source record. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Communication. |
| 9 (RLIN) |
315742 |
| 776 18 - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| Record control number |
(OCoLC)708048488 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Book |
