MARC details
| 000 -LEADER |
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| fixed length control field |
04410cam a2200409 i 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20221101222549.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
070427s2007 caua b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2006029888 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
1412937531 |
| Qualifying information |
cloth (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
141293754X |
| Qualifying information |
pbk. (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781412937535 |
| Qualifying information |
cloth (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781412937542 |
| Qualifying information |
pbk. (alk. paper) |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(ATU)b11292891 |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(OCoLC)71322238 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
DLC |
| Modifying agency |
BAKER |
| -- |
C#P |
| -- |
BTCTA |
| -- |
YDXCP |
| -- |
UKM |
| -- |
CZL |
| -- |
IXA |
| -- |
ATU |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HM538 |
| Item number |
.S84 2007 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
301.028 |
| Edition number |
22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Sue, Valerie M., |
| Relator term |
author. |
| 9 (RLIN) |
1065471 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Conducting online surveys / |
| Statement of responsibility, etc. |
Valerie M. Sue, Lois A. Ritter. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Los Angeles : |
| Name of producer, publisher, distributor, manufacturer |
Sage Publications, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2007] |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Date of production, publication, distribution, manufacture, or copyright notice |
©2007 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xii, 194 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
23 cm |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
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| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc. note |
Includes bibliographical references (pages 185-187) and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
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| Formatted contents note |
List of tables & figures -- Preface -- Acknowledgments -- Introduction -- What is a survey? -- Why is a book specific to online survey research needed? -- When should an online survey be used? -- Online survey studies -- Summary -- Planning the online survey -- E-mail surveys -- Internet/Intranet (Web page) surveys -- What to consider when buying survey software and selecting a Web survey host -- Survey objectives -- Survey timelines -- Survey research ethics -- Summary -- Sampling -- Populations and samples -- Sampling techniques for Internet surveys -- Sources of error in online surveys -- Summary -- Writing survey questions -- General considerations -- Validity of measurement -- Respondent-centered threats to validity -- Question format and wording -- Level of measurement -- Demographic questions -- Pretesting -- Summary -- Designing and developing the survey instrument -- Questionnaire design -- Making your survey accessible to everyone -- Ensuring that participants respond only once -- Summary -- Conducting the survey -- Methods of recruitment -- Increasing the response rate -- Thank-you notes -- Summary -- Processing and analyzing the survey data -- Planning for data analysis -- Tracking the surveys -- Creating a codebook for e-mail surveys -- Data cleaning -- Data transformation -- Descriptive statistics -- Inferential statistics -- Summary -- Reporting the survey results -- Preliminary considerations -- Format of a survey report -- Oral presentations -- Poster session presentations -- Visual aids -- Matching survey results to type of display -- Distributing results using a Web-based survey development tool -- Summary -- Concluding comments -- Opportunities and challenges in online survey research -- Benefits of online surveys -- The future of online survey research -- Appendix A: Resource guide -- Appendix B: Probability sampling review for closed populations -- Appendix C: Basic demographic questionnaire -- Appendix D: Sample e-mail invitation -- Appendix E: Sample snail mail invitation -- Appendix F: Review of basic summary statistics -- Appendix G: Sample of SurveyMonkey's basic results report -- Glossary -- References -- Index -- About the authors. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
"Online surveys provide promising opportunities in today s technological world. Conducting Online Surveys is a comprehensive guide to the creation, implementation, and analysis of e-mail and Web-based surveys. Authors Valerie M. Sue and Lois A. Ritter specifically address issues unique to online survey research such as selecting software, designing Web-based questionnaires, and sampling from online populations." "This is an excellent supplemental text for advanced undergraduate and graduate courses on survey research methods across the Social, Behavioral, and Health Sciences, in particular Sociology, Marketing, Education, Public Health, Political Science, Education, and Mass Communication."--Jacket. |
| 588 ## - SOURCE OF DESCRIPTION NOTE |
|---|
| Source of description note |
Machine converted from AACR2 source record. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Internet surveys |
| 9 (RLIN) |
332581 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Social surveys |
| General subdivision |
Methodology |
| 9 (RLIN) |
371046 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ritter, Lois A., |
| Relator term |
author. |
| 9 (RLIN) |
1065472 |
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.b11292891 |
| b |
27-07-21 |
| c |
27-10-15 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Book |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) |
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| a |
301.028 SUE |
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1 |
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A425904B |
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0 |
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nmain |
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$38.20 |
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11 |
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0 |
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29-10-15 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| -- |
(2)b |
| -- |
(2)n |
| Operator's initials, OID (RLIN) |
06-04-16 |
| Cataloger's initials, CIN (RLIN) |
m |
| First date, FD (RLIN) |
a |
| -- |
eng |
| -- |
cau |
| -- |
0 |
