Doing research in the real world /

Gray, David E. 1952-

Doing research in the real world / David E Gray. - 5th edition. - ix, 883 pages : illustrations ; 25 cm

Previous edition 2018.

Includes bibliographical references and index.

1. Introduction -- Part A. Principles and Planning for Research -- 2. Theoretical Perspectives and Research Methodologies -- 3. Selecting and Planning Research Proposals and Projects -- 4. Research Ethics – 5. Searching, Critically Reviewing and Using the Literature --- Part B. Research Methodology -- 6. Quantitative Research Design -- 7. Qualitative Research Design -- 8. Mixed Methods Research Design -- 9. Sampling Strategies -- 10. Designing Descriptive and Analytical Surveys -- 11. Designing Case Studies -- 12. Designing Evaluations -- 13. Action Research and Change -- Part C. Data Collection Methods -- 14. Questionnaires and Surveys -- 15. Interviewing -- 16. Non-Participant Observation -- 17. Ethnography and Participant Observation -- 18. Focus Groups -- 19. Unobtrusive Measures -- 20. Visual Research Methods -- 21. Digital Research Methods -- 22. Secondary Data and Research -- Part D. Analysis and Report Writing -- 23. Data Management -- 24. Getting Started Using SPSS -- 25. Analysing and Presenting Quantitative Data -- 26. Getting Started Using NVivo – 27. Analysing and Presenting Qualitative Data – 28. Writing Up the Research – 29. Preparing for Presentations and Vivas

From first planning to writing up your research, this complete guide will help you push your project forward. Walking you through every step you need to take, it helps you build your knowledge of theory and methods and offers straightforward guidance to empower you to make good research decisions and learn best practice. This fifth edition: Draws on over 70 case studies of research in action to demonstrate potential pitfalls - and how to avoid them. Adds a new chapter on data management, providing how-to guidance on storing your research data. Provides more than 150 activities to help you develop your understanding of key concepts and advance your research methods knowledge. Illustrates how research methods skills transfer to the workplace, helping you boost your employability. Accompanied by online resources including videos, case studies and further reading that bring methods to life, this accessible book is still the definitive research companion for any student doing a research project. --

1529742447 9781529742442 1529742439 9781529742435


Social sciences--Research--Methodology.
Social sciences--Research.
Research.

H62 / .G72 2022

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