Key strategy tools : the 80+ tools for every manager to build a winning strategy /
Evans, Vaughan, 1951-
Key strategy tools : the 80+ tools for every manager to build a winning strategy / Key strategy tools : the eighty + tools for every manager to build a winning strategy. by Vaughan Evans. - xviii, 358 pages : illustrations ; 24 cm
Includes bibliographical references and index.
Introduction -- Knowing your business -- Setting goals and objectives -- Forecasting market demand -- Gauging industry competition -- Tracking competitive advantage -- Targeting the strategic gap -- Bridging the gap: business strategy -- Bridging the gap: corporate strategy -- Addressing risk and opportunity.
"Let Key Strategy Tools be your guide to developing a winning strategy for your firm. Cherry-pick the most useful approaches for your business and create a robust strategy that withstands investor scrutiny and becomes your roadmap to success. Covering 88 tools and framed within an innovative strategy development process, the Strategy Pyramid, this user-friendly manual takes you through each step of the process. Whether analysing your market, building competitive advantage or addressing risk and opportunity, you'll find the strategic thinking tools you need at every stage in your strategy development."--Publisher's website.
0273778862 9780273778868
Strategic planning.
Business planning
HD30.28 / .E93 2013
658.4012
Key strategy tools : the 80+ tools for every manager to build a winning strategy / Key strategy tools : the eighty + tools for every manager to build a winning strategy. by Vaughan Evans. - xviii, 358 pages : illustrations ; 24 cm
Includes bibliographical references and index.
Introduction -- Knowing your business -- Setting goals and objectives -- Forecasting market demand -- Gauging industry competition -- Tracking competitive advantage -- Targeting the strategic gap -- Bridging the gap: business strategy -- Bridging the gap: corporate strategy -- Addressing risk and opportunity.
"Let Key Strategy Tools be your guide to developing a winning strategy for your firm. Cherry-pick the most useful approaches for your business and create a robust strategy that withstands investor scrutiny and becomes your roadmap to success. Covering 88 tools and framed within an innovative strategy development process, the Strategy Pyramid, this user-friendly manual takes you through each step of the process. Whether analysing your market, building competitive advantage or addressing risk and opportunity, you'll find the strategic thinking tools you need at every stage in your strategy development."--Publisher's website.
0273778862 9780273778868
Strategic planning.
Business planning
HD30.28 / .E93 2013
658.4012