Qualitative research in business & management /
Myers, Michael D. 1954-
Qualitative research in business & management / Qualitative research in business and management Michael D. Myers. - 2nd edition. - xii, 277 p. ; illustration ; 25 cm
New Zealand author. Revision of: 2009 edition.
Includes bibliographical references and index.
How to use this book -- Overwiew of qualitative research -- Research design -- Philosophical perspectives -- Ethics -- Action research -- Case study research -- Ethnographic research -- Grounded theory -- Interviews -- Participant observation and fieldwork -- Using documents -- Analysing qualitative data -- Hermeneutics -- Semiotics -- Narrative analysis -- Writing up -- Getting published -- Qualitative research in perspective. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19.
"An expansive, yet remarkably concise and accessible resource, Qualitative Research in Business and Management is designed to help qualitative researchers with all aspects of their research project from start to finish. It discusses the key philosophies underpinning qualitative research and design in business and management, and assesses the advantages and disadvantages of the different approaches."--Publisher's website.
Postgraduate.
9780857029737 0857029738 0857029746 9780857029744
GBB2C2514 bnb
016225241 Uk
Management--Research.
Qualitative research.
HD30.4 / .M94 2013
650.072
Qualitative research in business & management / Qualitative research in business and management Michael D. Myers. - 2nd edition. - xii, 277 p. ; illustration ; 25 cm
New Zealand author. Revision of: 2009 edition.
Includes bibliographical references and index.
How to use this book -- Overwiew of qualitative research -- Research design -- Philosophical perspectives -- Ethics -- Action research -- Case study research -- Ethnographic research -- Grounded theory -- Interviews -- Participant observation and fieldwork -- Using documents -- Analysing qualitative data -- Hermeneutics -- Semiotics -- Narrative analysis -- Writing up -- Getting published -- Qualitative research in perspective. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19.
"An expansive, yet remarkably concise and accessible resource, Qualitative Research in Business and Management is designed to help qualitative researchers with all aspects of their research project from start to finish. It discusses the key philosophies underpinning qualitative research and design in business and management, and assesses the advantages and disadvantages of the different approaches."--Publisher's website.
Postgraduate.
9780857029737 0857029738 0857029746 9780857029744
GBB2C2514 bnb
016225241 Uk
Management--Research.
Qualitative research.
HD30.4 / .M94 2013
650.072