Corporate level strategy : theory and applications /
Furrer, Olivier,
Corporate level strategy : theory and applications / Olivier Furrer. - xiv, 250 pages ; 26 cm
Includes bibliographical references (pages 209-237) and index.
What is corporate-level strategy? -- Why do multibusiness firms exist? theoretical approaches to corporate-level strategy -- Defining the business -- Diversification strategies: creating corporate value -- The issue of relatedness -- Diversification and performance: limits to the scope of the firm -- The role of the parent: managing the multibusiness firm -- Organizing and structuring the multibusiness firm -- Vertical integration: coordinating the value chain -- The growth of the firm: internal development, mergers & acquisitions, and strategic alliances -- Restructuring strategies: reducing the scope of the firm -- Multipoint competition: managing market power -- International diversification: global integration and local responsiveness -- Corporate governance: controlling top managers and meeting corporate social responsibilities.
0415553415 9780415553414 0415553423 9780415553421
2010008009
Diversification in industry--Management
Strategic planning.
Industrial management.
HD2756 / .F87 2010
658.4012
Corporate level strategy : theory and applications / Olivier Furrer. - xiv, 250 pages ; 26 cm
Includes bibliographical references (pages 209-237) and index.
What is corporate-level strategy? -- Why do multibusiness firms exist? theoretical approaches to corporate-level strategy -- Defining the business -- Diversification strategies: creating corporate value -- The issue of relatedness -- Diversification and performance: limits to the scope of the firm -- The role of the parent: managing the multibusiness firm -- Organizing and structuring the multibusiness firm -- Vertical integration: coordinating the value chain -- The growth of the firm: internal development, mergers & acquisitions, and strategic alliances -- Restructuring strategies: reducing the scope of the firm -- Multipoint competition: managing market power -- International diversification: global integration and local responsiveness -- Corporate governance: controlling top managers and meeting corporate social responsibilities.
0415553415 9780415553414 0415553423 9780415553421
2010008009
Diversification in industry--Management
Strategic planning.
Industrial management.
HD2756 / .F87 2010
658.4012