10 steps to successful social networking for business /

Hartley, Darin E.,

10 steps to successful social networking for business / Ten steps to successful social networking for business Successful social networking for business Steps to successful social networking for business Darin Hartley. - xv, 172 pages : illustrations ; 23 cm. - 10 steps. . - 10 steps. .

Includes bibliographical references (pages 161-164) and index.

Understand the technology and identify business benefits -- Identify sales, brand, and organizational value -- Choose the right technology -- Tie social networking to key business drivers -- Get the organization engaged and connected -- Launch the social networking initiative -- Build success one day at a time -- Make it personal-- get customers to love your business -- Connect your business to the world -- Keep up with new technologies and thrive.

1562867172 9781562867171


Business enterprises--Computer networks
Online social networks.
Internet marketing.

HD30.37 / .H37 2010

658.872

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