Tourism discourse : language and global mobility /

Thurlow, Crispin,

Tourism discourse : language and global mobility / Crispin Thurlow, Adam Jaworski. - ix, 282 pages : illustrations, maps ; 23 cm

Includes bibliographical references and index.

Introduction: Mediating Global Mobilities: Language, Tourism, Globalization -- Discourses on the Move: the Genres and Symbolic Capital of Tourism Discourse -- Elite Mobility and Global Lifestyles: Inflight Magazines -- Borrowed Genres and the Language Market: Trade Signs and Business Cards -- Transient Identities, New Mobilities: Holiday Postcards -- Mobilizing Language Ideologies: the Metalinguistic Production of Tourism Discourse -- Linguascaping the Exotic: Newspaper Travelogues -- Language Crossing and Identity Play: TV Holiday Programmes -- The Commodification of Local Linguacultures: Guidebook Glossaries -- Conclusion: Tourism Discourse and Banal Globalization. Part I. Part II.

1403987963 9781403987969

2009046586


Tourism--Social aspects
Language and culture
Culture and globalization
Discourse analysis.

G155.A1 / T495 2010

306.4819

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