Creative advertising : ideas and techniques from the world's best campaigns /

Pricken, Mario,

Creative advertising : ideas and techniques from the world's best campaigns / Mario Pricken. - New edition, revised and updated edition. - 255 pages : illustrations (chiefly colour) ; 29 cm

Previous ed.: 2002. Translated from the German.

0500287333 9780500287330


Commercial art.
Advertising campaigns.

HF5823 / .P73613 2008

659.1

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