The global theme park industry /
Clavé, Salvador Anton.
The global theme park industry / Salvador Anton Clave ; translated from the original manuscript by Andrew Clarke. - xxi, 459 p.
Includes bibliographical references and index.
The social origins of the theme park concept -- Development and categorization -- Globalization of the theme park industry -- A profile of major theme park operators -- Theme parks and the commercialization of leisure -- The urbanism of theme parks and spatial innovation -- The impact of theme parks -- The development of theme park destinations -- Factors influencing the development process -- Basic principles of theme park planning -- The architectonic design of a theme park -- Management strategies. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12.
"This book provides an understanding of the nature and function of theme parks as spaces of entertainment, with comprehensive analyses of their operation, strategies, finance and marketing. Illustrated throughout by worldwide case studies, empirical data and practical examples, this book will be of interest to students in leisure and tourism management, and to practitioners in the industry, providing a practical guide to the planning and development of theme parks."--BOOK JACKET.
1845932080 (alk. paper)
2006025893
Amusement parks--History
GV1851.A35 / C53 2006
791.06/8
The global theme park industry / Salvador Anton Clave ; translated from the original manuscript by Andrew Clarke. - xxi, 459 p.
Includes bibliographical references and index.
The social origins of the theme park concept -- Development and categorization -- Globalization of the theme park industry -- A profile of major theme park operators -- Theme parks and the commercialization of leisure -- The urbanism of theme parks and spatial innovation -- The impact of theme parks -- The development of theme park destinations -- Factors influencing the development process -- Basic principles of theme park planning -- The architectonic design of a theme park -- Management strategies. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12.
"This book provides an understanding of the nature and function of theme parks as spaces of entertainment, with comprehensive analyses of their operation, strategies, finance and marketing. Illustrated throughout by worldwide case studies, empirical data and practical examples, this book will be of interest to students in leisure and tourism management, and to practitioners in the industry, providing a practical guide to the planning and development of theme parks."--BOOK JACKET.
1845932080 (alk. paper)
2006025893
Amusement parks--History
GV1851.A35 / C53 2006
791.06/8