Growing older : tourism and leisure behaviour of older adults /

Patterson, Ian Robert, 1945-

Growing older : tourism and leisure behaviour of older adults / Ian Patterson. - vii, 230 p.

Includes bibliographical references and index.

Tourism and leisure needs of older adults -- Motivations and constraints to tourism and leisure for older adults -- Socio-demographic variables associated with tourism, leisure and ageing -- Contemporary trends in international tourism and travel for older adults -- Information sources on tourism and travel for older people -- Modes of tourism and leisure travel by older adults -- Different travel markets : group package tours for older adults -- Different travel markets : adventure tourism and the baby boomer generation -- Different travel markets : educational tourism and older adults -- Tourism and leisure needs of older adults in retirement communities -- Conclusions and recommendations. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11.

"With the senior market becoming increasingly targeted by marketers and travel companies, both operators and leisure service providers need to be knowledgeable about and sensitive to the particular characteristics, special needs and requirements of the senior market." "Growing Older provides the latest research about these characteristics, tourist behaviours and leisure needs of baby boomers, seniors and older people generally and how to effectively market to this expanding group in the future. This book will be of significant interest to researchers in tourism and leisure."--BOOK JACKET.

1845930657 (alk. paper)

2006015963


Older people--Travel
Older people--Recreation

G151 / .P385 2007

306.4/810846

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