New media campaigns and the managed citizen /
Howard, Philip N.,
New media campaigns and the managed citizen / Philip N. Howard. - xxii, 264 pages ; 24 cm. - Communication, society, and politics . - Communication, society, and politics. .
Includes bibliographical references and index.
Prologue : the flows of information in competitive politics -- Introduction : the hypermedia campaign -- Political communication and information technology -- Producing the hypermedia campaign -- Learning politics from the hypermedia campaign -- Organizational communication in the hypermedia campaign -- Managed citizenship and information technology -- Method notes on studying information technology and political communication. 1. 2. 3. 4. 5. App.
"The political campaign is one of the most important organizations in a democracy, and whether issue- or candidate-specific, it is one of the least understood organizations in contemporary political life. This book is a critical assessment of the role that information technologies have come to play in contemporary campaigns. With evidence from ethnographic immersion, survey data, and social network analysis, Philip Howard examines the evolving act of political campaigning and the changing organization of political campaigns over the last five election cycles, from 1996 to 2004."--BOOK JACKET.
0521847494 9780521847490 0521612276 9780521612272
2005008088
Internet in political campaigns--United States
Communication in politics--Technological innovations--United States.
Political campaigns--Technological innovations--United States.
Mass media--Political aspects--United States
Information technology--Political aspects--United States
JK2281 / .H69 2006
324.730973
New media campaigns and the managed citizen / Philip N. Howard. - xxii, 264 pages ; 24 cm. - Communication, society, and politics . - Communication, society, and politics. .
Includes bibliographical references and index.
Prologue : the flows of information in competitive politics -- Introduction : the hypermedia campaign -- Political communication and information technology -- Producing the hypermedia campaign -- Learning politics from the hypermedia campaign -- Organizational communication in the hypermedia campaign -- Managed citizenship and information technology -- Method notes on studying information technology and political communication. 1. 2. 3. 4. 5. App.
"The political campaign is one of the most important organizations in a democracy, and whether issue- or candidate-specific, it is one of the least understood organizations in contemporary political life. This book is a critical assessment of the role that information technologies have come to play in contemporary campaigns. With evidence from ethnographic immersion, survey data, and social network analysis, Philip Howard examines the evolving act of political campaigning and the changing organization of political campaigns over the last five election cycles, from 1996 to 2004."--BOOK JACKET.
0521847494 9780521847490 0521612276 9780521612272
2005008088
Internet in political campaigns--United States
Communication in politics--Technological innovations--United States.
Political campaigns--Technological innovations--United States.
Mass media--Political aspects--United States
Information technology--Political aspects--United States
JK2281 / .H69 2006
324.730973