The image factory : consumer culture, photography and the visual content industry /

Frosh, Paul,

The image factory : consumer culture, photography and the visual content industry / Paul Frosh. - First edition. - x, 237 pages : illustrations ; 24 cm. - New technologies/new cultures series . - New technologies/new cultures series. .

Includes bibliographical references and index.

Introduction: The Making of Ordinary Images -- From the Library to the Bank: The Emergence of Stock Photography -- Shooting for Success: Stock Photography and the Production of Culture -- The Archive, the Stereotype and the Image-Repertoire: Classification and Stock Photography -- The Image of Romance: Stock Images as Cultural Performances -- Rhetorics of the Overlooked: The Communicative Modes of Stock Images -- And God Created Photoshop: Digital Technologies, Creative Mastery and Aesthetic Angst -- The Realm of the Info-Pixel: From Stock Photography to the Visual Content Industry -- Epilogue. 1. 2. 3. 4. 5. 6. 7. 8. 9.

This title exposes the interior workings of the visual content industry, which produces approximately 70 per cent of the images that define consumer cultures. It combines original research on stock photography with a theoretical take on the circulation of images in contemporary culture.

1859736378 9781859736371 1859736424 9781859736425

2003018394


Photographic industry
Advertising--Social aspects
Consumption (Economics)--Social aspects
International business enterprises--Social aspects
Intercultural communication.

HD9708.A2 / F76 2003

659.1042

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