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Moss, Janice Ward,

The history and advancement of African Americans in the advertising industry, 1895-1999 / History and advancement of African Americans in the advertising industry, eighteen ninety five-nineteen ninety nine History and advancement of African Americans in the advertising industry, 1895 to 1999 African Americans in the advertising industry, 1895-1999 Janice Ward Moss. - ix, 82 pages ; 24 cm. - Black studies ; v. 19 . - Black studies ; v. 19. .

Includes bibliographical references (pages 77-80) and index.

The Images of African Americans in the Advertising Industry -- The Development and Advancement of the African American Consumer Market -- Viewpoints from Advertising Industry and Media Professionals. Ch. I. Ch. II. Ch. III.

ISBN: 0773469451 9780773469457

LCCN: 2002037865

Subjects--Topical Terms:
Advertising--History--United States
African Americans in advertising
African American consumers

LC Class. No.: HF5813.U6 / M584 2003

Dewey Class. No.: 659.108996073