Selling places : the marketing and promotion of towns and cities, 1850-2000 /
Ward, Stephen V.
Selling places : the marketing and promotion of towns and cities, 1850-2000 / Stephen V. Ward. - ix, 269 pages : illustrations ; 25 cm. - Studies in history, planning, and the environment ; 23 . - Studies in history, planning, and the environment ; 23. .
Includes bibliographical references and index.
Acknowledgments -- Picture Credits -- Foundations and Beginnings -- Introduction -- Selling the Frontier -- Selling the Resort -- Health Resorts and Watering Places -- The Nation's Tonic -- Selling the Suburb -- Mass Transit and Healthy Homes -- Realm of Romance -- Selling the Industrial Town -- Selling Places or Buying Industries? -- An Honest Tale Plainly Told? -- Selling the Post-Industrial City -- Marketing Re-Invented Cities -- Come Celebrate our Dream -- Conclusions -- Bibliography -- Index. Pt. 1. 1. 2. Pt. 2. 3. 4. Pt. 3. 5. 6. Pt. 4. 7. 8. Pt. 5. 9. 10. 11.
0419242406 9780419242406 0419206108 9780419206101
98004002
City promotion--History
Municipal government--Public relations--History.
HT325. / W37 1998
307.76
Selling places : the marketing and promotion of towns and cities, 1850-2000 / Stephen V. Ward. - ix, 269 pages : illustrations ; 25 cm. - Studies in history, planning, and the environment ; 23 . - Studies in history, planning, and the environment ; 23. .
Includes bibliographical references and index.
Acknowledgments -- Picture Credits -- Foundations and Beginnings -- Introduction -- Selling the Frontier -- Selling the Resort -- Health Resorts and Watering Places -- The Nation's Tonic -- Selling the Suburb -- Mass Transit and Healthy Homes -- Realm of Romance -- Selling the Industrial Town -- Selling Places or Buying Industries? -- An Honest Tale Plainly Told? -- Selling the Post-Industrial City -- Marketing Re-Invented Cities -- Come Celebrate our Dream -- Conclusions -- Bibliography -- Index. Pt. 1. 1. 2. Pt. 2. 3. 4. Pt. 3. 5. 6. Pt. 4. 7. 8. Pt. 5. 9. 10. 11.
0419242406 9780419242406 0419206108 9780419206101
98004002
City promotion--History
Municipal government--Public relations--History.
HT325. / W37 1998
307.76