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The art of writing advertising : conversations with William Bernbach [and others] /

Higgins, Denis,

The art of writing advertising : conversations with William Bernbach [and others] / interviewed by Denis Higgins. - 125 pages : illustrations ; 23 cm

ISBN: 0844231002 9780844231006

LCCN: 98004810

Subjects--Topical Terms:
Advertising.
Advertising copy
Advertising executives--Interviews

LC Class. No.: HF5825 / .H5 1965b

Dewey Class. No.: 659.1

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